CESS 2018

This session will address the challenges in reaching out to the professional market segment with easy-to-understand and re-usable statistics in a digital age and, to facilitate work processes of the professional segments. How to ensure that statistics are applied efficiently for evidence-based policymaking with a medium to long term perspective. The digital age has facilitated access to statistics and changed the way in which information is distributed and consumed. In order to maintain their function as impartial and independent public information providers, statistical offices need to adapt to changed circumstances. A call for a coherent and strategic communication plan is needed, as statistical producers need to find a way to communicate their values, in line with their vision, purpose and strategic goals. The session offers the possibility to discuss and formulate a common set of responses to these challenges and provide examples of best practices.