Measuring intangibles in firms: past experiences and future prospects of voluntary surveys
Surveying business enterprises about their investments in intangible assets is quite a new field in economic statistics. The paper will review three pilot experiences in IA surveying by highlighting the main methodological differences among them and will explore – by analysing fresh evidence collected in a pilot of the Second Italian IA survey, planned early in 2021 – the effectiveness of methodological innovations to improve the outcome of IA surveys while keeping them voluntary for respondents.