Submission 594
Negation and Contrast: A Beneficial Context for Attention to Events and Their Memory?
SymposiumTalk-04
Presented by: Amit Singh
Negation, when used as linguistic scaffolding, can act as a spotlight on “what is now happening” while keeping “what just happened” in the locus of attention. In this sense, contrastive perception promotes a finer-grained understanding of events: it invites observers to encode not just that something occurred, but how the current subevent stands in relation to a salient alternative. In this talk, I develop the idea of contrastive verbal guidance, where language creates a pragmatic bridge between consecutive subevents by distributing attention more evenly across event structures. By explicitly referencing to prior moves while guiding the present one, negation can promote event apprehension and support more robust event memory. Building on results from a series of eyetracking experiments (e.g., Singh & Rohlfing, 2025), I argue that the effect of negation as a contrast can be observed across different visuo-linguistic dimensions, and that its usefulness depends on the contrastiveness already offered by the scene. When a context offers alternatives, negation can complement perception and make relational structure more visible. I synthesize these ideas as a starting point for a broader account of contrastive guidance, understood as a contextual use of negations to foreground relations rather than discrete event structures across perceptual dimensions.