11:00 - 12:30
Parallel sessions 2
11:00 - 12:30
Room: HSZ - 7E02
Chair/s:
Elena Albu, Francesca Capuano
Negation has long been a central topic in psychology, linguistics and the cognitive sciences with interest in its nature and functions continuing to grow. Understanding negation is cognitively demanding: negative sentences are often associated with higher processing costs and error rates. A prominent view holds that comprehending negation involves representing two mental models—the negated situation and the actual one —and selectively inhibiting the former. Despite the early emergence of no in children’s vocabularies, full mastery of sentential negation develops relatively late. Beyond its role as a logical operator, negation serves diverse discourse functions, from denying plausible assumptions to correcting misinformation. While negation is a linguistic universal, its realization varies substantially across languages, and the processing consequences of these differences remain underexplored. Moreover, the influence of negation extend beyond language, shaping memory, attitudes, and behavior.

Part 2 turns to acquisition and to influences of negation beyond language proper. Ulrike Schild shows that even two-year-olds struggle with sentential negation: an eye-tracking study finds no processing difference between “This is a mora” and “This is not a mora.” Chiara Boila examines whether preschoolers—whose executive functions are still maturing—face particular difficulty with negative utterances that require maintaining two pieces of information simultaneously. The remaining three contributions explore how negation shapes cognition outside the linguistic system: Emanuel Schütt investigates its role in attitude formation; Parker Smith tests ironic effects of negation on behavior; and Amit Singh asks how negative utterances influence event apprehension and contrast.
Submission 304
Does the Frequency of Using Negation Serve as a Diagnostic Tool for Attitude Formation?
SymposiumTalk-03
Presented by: Emanuel Schütt
Emanuel SchüttCarolin DudschigBarbara Kaup
University of Tübingen, Germany
Prior research on negation has mostly addressed questions related to language comprehension. However, it is well conceivable that negation also affects other cognitive functions, including attitude formation. The concept of activity inhibition (AI) offers a promising starting point in this context. AI is operationalized as the frequency of using the word “not” and considered an indicator of an individual’s capacity to suppress motivational impulses and behavior in real life. It has been shown that AI can moderate the effects of implicit motives – such as the need for power – on several (behavioral) outcome measures. In our research, we investigated whether people draw on such associations during the process of attitude formation. Each trial began with a text describing an individual who either had a low or a high need for power. This was followed by a statement uttered by that individual. The statement was characterized by affirmative phrasing or by frequent use of the word “not”. Finally, participants were asked to rate the individual on several dimensions (e.g., persuasiveness), which in prior research proved to be moderated by AI in relevant conditions. Thus far, we have found no evidence that participants rely on such associations when making judgments about individuals. Possibly participants simply lack this knowledge or do not draw on it during attitude formation. Currently, we are investigating whether changing the experimental setting by making the manipulation of polarity more salient results in different outcomes.