Over the last decade, the usage of internet for posting job vacancies has significantly increased. Although initially the job vacancies posted online were predominantly for highly skilled ICT workers due to the widely spread internet access and increased ICT literacy of citizens, these platforms contain job offers of different types and levels. The online job vacancies (OJV) have therefore become a rich source of information about skills and other requirements by employers which are hardly to be gathered via traditional methods. This information has strong potential to augment labour market actors’ understanding of actual dynamics of skills demand, allowing them to make better career and policy choices. Ultimately, the data collected from OJVs allow identifying skills and job requirements typically requested across occupations as well as new and emerging jobs and skills. This information has a potential to fill an important gap in the EU evidence on skills demand of employers. The information retrieved can complement conventional sources and provide policy-makers more detailed and timely knowledge on the labour market trends. It can also help employment services, guidance counsellors and learning providers to better target their services, as well as individuals who decide on their careers and skills development. This abstract presents key elements of a pan EU system for gathering and analysing data contained in OJVs. Aiming at investigating the full potential of this new information source and being aware of mentioned limitations, it will describe key steps undertaken to develop the system, including key questions which the data are able to answer.