The pursuit of reputation and status by states is widely acknowledged as a crucial factor in both international and domestic politics. Further, throughout history and especially in modern times, treatment of women has been considered a distinguishing criterion, placing states on a normative hierarchical order between "civilized" or "uncivilized" (Towns 2010). Yet, we know little about whether the reputational dimension of gender equality resonates with domestic audiences. This paper investigates the impact of citizens' international status concerns on gender attitudes in Turkey through original survey experiments. We experimentally manipulate respondents' status concerns, priming them about a status loss or gain via explicit comparisons with other countries. We also manipulate the issue area about which we prime status concerns: women's rights or passport power. We then examine whether respondents primed about status exhibit systematically different attitudes towards women's rights in economic, political and social realms. We also investigate heterogenous treatment effects by hierarchical group dispositions and prior gender attitudes. Our findings improve our understanding of the connection between international status concerns and domestic politics.